The UK bookie giant buys majority share of the Daily Fantasy heavyweight. We have had our eye on this possible merger for a few weeks and first reported it last week. The purchase price is that Paddy Power “will contribute its existing US assets and $158 million in cash.” The cash will be used to […]

Earlier this week Paddy Power Betfair announced that its CEO unexpectedly decided to step down only approximately 18 months after the world’s largest online betting business was created in a merger of more than £5 billion. The online betting giant has experienced an unlucky run of events the last year. Its misfortunes begin when the […]

Paddy Power Betfair the powerhouse bookmaker in Europe decided to enter the United States daily fantasy sports market. The bookmaker announced on Wednesday it acquired daily fantasy mobile app DRAFT for a price of $19 million, with additional cash considerations that could reach as high as $29 million during the upcoming four years. That total […]

Betfair Casino is one of the first online casinos to open their doors to American players, namely to the residents of New Jersey. New Jersey located players can now enjoy all the games and features of this fantastic casino platform and today we set out to find out what kind of benefits players on Betfair […]

British Bookie BetFair (Rating B+) rejects buyout offer from a private equity firm for $1.3 Billion.  The offer comes from a company called CVC Capital Partner, a company best know for sponsoring Formula 1.  That company is run by one Richard Koch, an early investor of BetFair and 6% share holder. Betfair responded to the […]

Over all Soccer betting numbers are down for world wide sportsbooks but many, like BetFair (SBA Rating B-) claim the slow start was more than made up for with a record setting amount of action on Wimbledon. Betfair reports that more than £58 million of bets were taken on the July tennis match in which […]

With a four shot lead and only four holes remaining, Adam Scott was a heavy favorite and his money line odds were bouncing between -4000 and -7000 to win the British Open.  Tiger Woods had faded and one of the golfers still in the hunt was the old venerable Ernie Els.  A bold customer at […]

If you bet on the USA to win it all before Friday’s matchup against France, you are richer for your actions. Of course, this is only if you bet it at online sportsbook FanDuel. The app and service is not available to most of the United States. But $400,000 in bets was paid out in […]

We have seen sportsbooks in the past payout heavy favorites before the actual event. It is a strategy that garners press and notoriety. The idea is that regardless of if the heavy favorite wins or not, the sportsbook will receive that much (or more) worth of media/press from the campaign. They would prefer the heavy […]